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Course of Annual Fashion Marketing, Business & Communication

Fashion Courses
  • Course duration 1 Year
  • Language Italian
  • Course manager Francesca Guglielmino
  • Start A / A October 2023
  • End A / A June 2024
Introduction

The annual Fashion Marketing, Business & Communication course is addressed to those who want to master digital communication channels, which have completely changed marketing sector in the fashion world, since they have been created. This course is suitable for those who have a passion for the fashion world and its link with digital platforms and social media. This kind of expert knows how to use at best digital tools to effectively promote fashion products and services; in addition to that, he/she is able to identify and reach the product target.

Admission to the Fashion Marketing, Business & Communication course

Italian and foreign citizens with a high school diploma or a degree can enroll in this course. This course is for a limited number of students only and they have to pass an aptitude test and a preliminary interview. You can make a reservation for the selections at any time of the year, by phone or by e-mail.

Duration of the course
The Fashion Marketing, Business & Communication course is one-year long. The academic year starts in October and ends in May. The educational program is with a full immersion of 16 hours a week (8 hours twice a week). This program is suitable for non-resident students. Our information office is at students’ beck and call for some advices about the choice of the course and the planning accommodation of non-resident students. At the end of the academic year, the competence of the student is constantly evaluated with oral exams and projects.
Job opportunities
After the course, students develop creative, strategic and projects management skills and they are able to understand all changes in communication technologies that are having a critical impact on labor market. Students learn how to use social media management tools in order to plan digital communication in a strategic way. These are key skills in many sectors such as fashion and communication, but also traditional media, advertisement, education, culture, web, IT etc.
Graduation release
At the end of the course an annual diploma in Fashion Marketing and Business Management is released to students.
Post-curricular area
Fairs of the sector / seminars / exhibitions, personal projects, backstage, photo-shoots and photo-books, Harimag, talent scout, hair models / hostesses / promoters.
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